Doug McIsaac

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There are very few people I know who are as knowledgeable about strategic business planning as Doug McIsaac. He's a very talented, "under the radar" expert who has a natural knack for finding simple strategies to dramatically increase your profits. Doug is my go to guy for innovative Internet Marketing ideas and I think he's crazy for sharing all of his secrets.

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Want to improve your copy in one sentence?

December 4, 2007 by Doug Mcisaac

Here’s the sentence: 

“People will do anything for those who encourage their dreams, justify their failures, allay their fears, confirm their suspicions, and help them throw rocks at their enemies.” by Blair Warren

If all you did was print that out in 48 point font and post it where you could look at it as you were writing your copy you would improve. I’m going to do it. I’ve attached the file for those that would like a copy it’s here. Blair Warren Quote

He isn’t just referring to copywriting , but their is an amazing amount of wisdom in those 27 words.

Filed Under: Copywriting Tagged With: Blair Warren, Copywriting, improve your copywriting

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