Google’s new update is changing search marketing

Google has changed the search game again. They have added real search data to their  keyword tool.

In the past we’ve had to estimate the number of searches that were being made on a keyword. There are many great tools out there that use different methods to estimate the number of searches, but they always had their limitations and sometimes you would find that you spent a lot of time getting your website ranked on the first page only to find that you weren’t receiving anywhere near the number of searches that you thought you would.

Well before I get into a long post about what we did in the “old days”  just go check out Ed Dale’s video. I need to get back to checking some search number for a project.

Doug